Comments for online & interactive marketing thoughts & banter http://online82.wordpress.com Online marketing thoughts, ideas, and changes Thu, 15 May 2008 10:37:58 +0000 http://wordpress.org/?v=MU Comment on Ad networks paving the way for the future of TV advertising? by Anonymous http://online82.wordpress.com/2008/01/24/ad-networks-paving-the-way-for-the-future-of-tv-advertising/#comment-121 Anonymous Sun, 09 Mar 2008 09:46:48 +0000 http://online82.wordpress.com/2008/01/24/ad-networks-paving-the-way-for-the-future-of-tv-advertising/#comment-121 <strong>free car quote</strong> Excellent post. Keep it up! free car quote

Excellent post. Keep it up!

]]> Comment on Cops 2.0? Yes, TV has come into the interactive age by Goddess http://online82.wordpress.com/2008/03/07/cops-20-yes-tv-has-come-into-the-interactive-age/#comment-120 Goddess Sat, 08 Mar 2008 15:56:37 +0000 http://online82.wordpress.com/?p=63#comment-120 I think Cops 2.0 is a HUGE waste of time and screen space. If you take the time to read some of those idiotic comments you'll understand why I feel this way. It's distracting and doesn't exactly showcase intelligent responses. I think Cops 2.0 is a HUGE waste of time and screen space. If you take the time to read some of those idiotic comments you’ll understand why I feel this way. It’s distracting and doesn’t exactly showcase intelligent responses.

]]> Comment on Affiliate Summit by Who’s Talking about Affiliate Summit this Week? | Affiliate Summit Blog http://online82.wordpress.com/2008/02/26/affiliate-summit/#comment-113 Who’s Talking about Affiliate Summit this Week? | Affiliate Summit Blog Fri, 07 Mar 2008 21:44:55 +0000 http://online82.wordpress.com/?p=57#comment-113 [...] Affiliate Summit 26 Feb 2008 by online82 I was at the affiliate summit west this past weekend and had a great time. It is amazing to see how much the affiliate world has evolved into a technology driven industry. There are some definite growing pains in the industry as their … [...] [...] Affiliate Summit 26 Feb 2008 by online82 I was at the affiliate summit west this past weekend and had a great time. It is amazing to see how much the affiliate world has evolved into a technology driven industry. There are some definite growing pains in the industry as their … [...]

]]> Comment on Google and Yahoo: Then what for local business campaigns by Media Burp http://online82.wordpress.com/2008/03/04/google-and-yahoo-then-what-for-local-business-campaigns/#comment-104 Media Burp Thu, 06 Mar 2008 10:15:29 +0000 http://online82.wordpress.com/?p=60#comment-104 As a small (media) business owner that's spent what I consider to be a fortune on google adwords I'm 100% sure that niche sites that put content and a passion for their sector - instead of just land-grabbing online classified spend - will soon emerge and provide a massive threat to google. The big selling point for online is accountability. This is a 2-way street though, great to see what works but sickening to see that a lot of your spend is wasted. And I know about optimising multiple keyword campaigns, and delivering a strong call to action when peole click through etc etc. That aside, the majority of clicks (albeit targeted to search terms) just don't ring the tills. Google clicks are down, share price is down, I can't help feeling that after the initial rush people are pulling back from google. They created NEW advertising budgets within companies that wanted to play with online advertising, budgets that will rapidly be cut when it turns out not to be the magic cure it was billed as... As a small (media) business owner that’s spent what I consider to be a fortune on google adwords I’m 100% sure that niche sites that put content and a passion for their sector - instead of just land-grabbing online classified spend - will soon emerge and provide a massive threat to google.

The big selling point for online is accountability. This is a 2-way street though, great to see what works but sickening to see that a lot of your spend is wasted.

And I know about optimising multiple keyword campaigns, and delivering a strong call to action when peole click through etc etc. That aside, the majority of clicks (albeit targeted to search terms) just don’t ring the tills.

Google clicks are down, share price is down, I can’t help feeling that after the initial rush people are pulling back from google. They created NEW advertising budgets within companies that wanted to play with online advertising, budgets that will rapidly be cut when it turns out not to be the magic cure it was billed as…

]]> Comment on Affiliate Summit by Affiliate Marketing http://online82.wordpress.com/2008/02/26/affiliate-summit/#comment-99 Affiliate Marketing Tue, 04 Mar 2008 10:36:26 +0000 http://online82.wordpress.com/?p=57#comment-99 Good to know that the affiliate marketing field is growing. Thanks for sharing the information as what happened in the affiliate summit. Good to know that the affiliate marketing field is growing. Thanks for sharing the information as what happened in the affiliate summit.

]]> Comment on Affiliate Summit by brendan smith http://online82.wordpress.com/2008/02/26/affiliate-summit/#comment-95 brendan smith Thu, 28 Feb 2008 22:37:38 +0000 http://online82.wordpress.com/?p=57#comment-95 “Networks need to offer value and service” You are 100% on this. “Still some shady practices” enough to make you sick, in my opinion. “Syntryx” you are right again – Chirs knows what he is doing over there. “Life is Short, Have an Affair” – this is a frightening reality of the world we live in. I enjoyed reading your post. I hope you had a chance to meet the people from Motive Interactive at ASW08! If not let’s make sure you do next time around. “Networks need to offer value and service” You are 100% on this.

“Still some shady practices” enough to make you sick, in my opinion.

“Syntryx” you are right again – Chirs knows what he is doing over there.

“Life is Short, Have an Affair” – this is a frightening reality of the world we live in.

I enjoyed reading your post. I hope you had a chance to meet the people from Motive Interactive at ASW08! If not let’s make sure you do next time around.

]]> Comment on Yahoo and Fox now? by Verkehrswertgutachten http://online82.wordpress.com/2008/02/13/yahoo-and-fox-now/#comment-82 Verkehrswertgutachten Mon, 18 Feb 2008 03:47:31 +0000 http://online82.wordpress.com/?p=50#comment-82 Yo, I find your blog truly informative and would only say WOw. Some information, I would like to find more precisely. If you are withholding information about this contribution did, it would really fond of you, tell me this. Yo, I find your blog truly informative and would only say WOw. Some information, I would like to find more precisely. If you are withholding information about this contribution did, it would really fond of you, tell me this.

]]> Comment on Hyundai sees biggest % lift from Super Bowl ad by Dean Calvert http://online82.wordpress.com/2008/02/08/hyundai-sees-biggest-lift-from-super-bowl-ad/#comment-62 Dean Calvert Mon, 11 Feb 2008 02:54:45 +0000 http://online82.wordpress.com/?p=46#comment-62 Good info. and read. Will be back soon to read more of your information. Thanks, Dean Good info. and read. Will be back soon to read more of your information.
Thanks,
Dean

]]> Comment on Super Bowl ads are coming! by Miguel http://online82.wordpress.com/2008/01/31/super-bowl-ads-are-coming/#comment-32 Miguel Mon, 04 Feb 2008 21:10:09 +0000 http://online82.wordpress.com/?p=38#comment-32 We just posted our 4th annual study of how well super bowl advertisers integrated online and offline advertising - we'll be writing more about this on our <a href="http://www.searchviews.com" rel="nofollow">blog</a>, but the preliminary findings are already up on our site: <a href="http://reprisemedia.com/scorecard.aspx" rel="nofollow">Super Bowl XLII Scorecard</a>. We just posted our 4th annual study of how well super bowl advertisers integrated online and offline advertising - we’ll be writing more about this on our blog, but the preliminary findings are already up on our site: Super Bowl XLII Scorecard.

]]> Comment on Ad networks paving the way for the future of TV advertising? by Anil Batra http://online82.wordpress.com/2008/01/24/ad-networks-paving-the-way-for-the-future-of-tv-advertising/#comment-20 Anil Batra Fri, 25 Jan 2008 05:49:57 +0000 http://online82.wordpress.com/2008/01/24/ad-networks-paving-the-way-for-the-future-of-tv-advertising/#comment-20 I agree, this is what I wrote a while back http://webanalysis.blogspot.com/2007/08/behavioral-targeting-now-playing-on.html I agree, this is what I wrote a while back
http://webanalysis.blogspot.com/2007/08/behavioral-targeting-now-playing-on.html

]]>